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Top 8 Web Designing Trends in 2015

Web Design - September 15th, 2015

We are well into the second half of 2015 yet new trends in web designing seem to keep popping up every other day.Some of these trends have caught up quite well, while some are relatively new. Here's a list of the top web designing trends that we are sure to see in the months to come.

1. Ghost Buttons

Apple’s iOS 7, has given the popularity of ghost buttons a new rise. These are transparent buttons outlined with a thin line. It makes icons and buttons appear lighter and act as support to larger and more colorful photography or illustrations.

2. No Header Background Image

Images that run to the edge of the browser/page, just like in magazines have been in vogue for quite some time. These days you’ll see the same bleed banners but with less imagery. This allows for typography to stand out and removes any visual distractions taking your focus straight to the content.

3. Material Design

Material-Design

A maturation of flat design— this popular technique in User Interface design focuses on clean, minimal use of color, shapes and typography. Developed by Google, it combines principles of flat design with slight animation and gradients to present elements from the 3D world.

4. Microinteraction 

Today’s users are more inclined to notice the subtle interactions in a website. Small animations engage users and are more meaningful too. Motion is employed in material design to transition between states and to focus users’ attention. The best examples of this can be seen on LinkedIn and Amazon.

5. Infographics

Infographics - Kreata Global

Infographics became popular in 2014, and now they’re continuing to get even better. The interactivity allows for better storytelling and users can navigate through it like a website to reveal data.

6. Full Screen Video

Full screen backgrounds and videos continue to dominate websites this year. Advances in HTML5 are enabling brands to use videos in a way that wasn’t previously possible. Video definitely connects users to the brand in ways that a still image cannot.

7. Infinite Scrolling

Perfect for websites with user-generated content, story-like designs, or a single-page interface, the infinite scroll can be easier than lots of clicking. This trend was huge in 2013 and seems to be a very popular design this year as well. 

8. Less Text Content

With so many other options for informing readers other than text, many websites are opting for limited written descriptions. Animation, videos, or icons, and short text descriptions are used instead. The only thing to be taken care of here is proper SEO. 

One look at the trends that are ruling the web designing arena prove that elements from the past continue to integrate themselves into future aesthetics. We will have to wait and see whether designers will bid adieu to past design movements to make way for completely new ones. 

Which of these top trends appeals the most to you? What could be the kind of changes we shall see in website designs in the near future? Tell us what you think in the comments.

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