All posts in Social Media Marketing


December 7th, 2016

Turning an everyday accessory into a designed colourful item, spreading happiness – that’s what Happy Socks is all about. The Swedish brand, established in 2008, Happy Socks is committed towards creating socks and innerwear of not only ultimate quality and craftsmanship, but of creativity as well. Happy Socks has a presence on Facebook and...

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No More Auto-Advance On Snapchat – Hurrah!

December 6th, 2016

Being widely popular among the netizens in the region and across the globe, Snapchat had earlier this year introduced the Auto Advance feature, which played user Stories one after the other. Though you could swipe left to skip one and move to the next story or swipe downwards to return to the main story...

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Using the power of Storytelling in Social Media Marketing

November 19th, 2015

Stories breathe life into a brand helping consumers instantly connect with it. Rather than merely selling, stories help forge relationships. A good brand story narrates the background, elaborates on the conflict, and finally offers a solution. Storytelling can turnaround the story of your brand when done well. Here are some ways to implement it....

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LuLu Hypermarket’s Phenomenal Social Media Journey with Kreata Global

September 18th, 2014

LuLu Hypermarket recently hit the one million fans milestone on its Facebook page. As a leading retail chain based in the Middle East, it doesn’t really come as a surprise. LuLu enjoys the patronage of the diverse ethnicities in the GCC and is the most preferred shopping destination in the region. Yet, establishing an...

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Kreata Global expands its Middle East operations. Moves to new office in Single Business Tower, Sheikh Zayed Road Dubai

March 31st, 2014

Kreata Global, a digital activation company has shifted its headquarters to Single Business Tower, Sheikh Zayed Road, Dubai. This move coincides with the company’s team and service expansion. Kreata Global now has 65 employees, including the support team in India. With the introduction of new and diverse services, the company is looking to deepen its market presence in...

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Facebook to Stop Sponsored Stories from April

January 22nd, 2014

Social media giant Facebook has announced its plans to kill sponsored stories that appear on news feeds of users. The decision follows the protests, allegations and a lawsuit filed against Facebook. The announcement was made through an updated roadmap in the developer page of Facebook. According to this, the service will be no longer...

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