Using the power of Storytelling in Social Media Marketing

November 19th, 2015

Stories breathe life into a brand helping consumers instantly connect with it. Rather than merely selling, stories help forge relationships. A good brand story narrates the background, elaborates on the conflict, and finally offers a solution. Storytelling can turnaround the story of your brand when done well. Here are some ways to implement it....

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Top 8 Web Designing Trends in 2015

September 15th, 2015

We are well into the second half of 2015 yet new trends in web designing seem to keep popping up every other day.Some of these trends have caught up quite well, while some are relatively new. Here's a list of the top web designing trends that we are sure to see in the months...

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Facebook Introduces New Ad formats in the Audience Network

September 10th, 2015

Facebook is constantly evolving to make sure brands can find more ways to connect with their audience. That is the reason why the social media giant has recently introduced a new set of high performing ad units to its ad network.These new units are called the ‘Audience Network’. So what benefits do they bring...

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Google Introduces 360 Degree Video Ads on YouTube

August 11th, 2015

Youtube ads will now take a new turn (quite literally) with the introduction of 360-degree video ads on Chrome, Android and iOS. These interactive ads will let users move their mouse to look around the field while using a PC, or simply move their smartphone to shift their POV 360 degrees. Consumer interaction and...

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